Do you know that when Arnold Schwarzenegger won his first Mr. Universe title in 1967, based on his body mass index (BMI), he was clinically obese? Not even overweight but obese! Athletes all over the world know that BMI is a bogus index and it has nothing to do with...
Do you know that Susie Hewer holds the Guinness record in a sport called extreme Marathon knitting? It’s a combination of knitting while running a full Marathon. In 2007, running to raise money for Alzheimer’s Research UK in her mum’s memory, she managed to knit...
In October 2016, 24-year-old Callum Hawkins, beat the Scottish half-marathon record that was previously held by Haile Gebrselassie. At this race, 44 of the top 50 finishers and 92 of the top 100 contestants recorded personal bests or seasonal bests. But it all went up...
If you’ve had the good fortune of reading German writer, Rudolf Erich Raspe’s 1785 masterpiece, Baron Munchausen’s Narrative of his Marvellous Travels and Campaigns in Russia, you may well agree with me that the good ol’ baron took some endearingly eventful and...
In the late 90s, I learnt something interesting from the marketing legend, Jay Abraham. There are three ways to grow a business… Increase the number of clients Increase the frequency of interactions Increase the value/price of interactions #1 is undoubtedly the...
