by Todd Mumford | Aug 14, 2018 | B2B Marketing
Do you know that, according to U.S. Consumer Product Safety Commission, over 30 people kill and over 110 injure themselves every year by rocking vending machines in order to get free drinks out of them? And in the middle of the enthusiastic rocking and rattling, the... 
by Todd Mumford | Jul 26, 2018 | B2B Marketing
“Kill, kill, kill, kill, kill kill the poor tonight!” – sang the 80s punk rock band, Dead Kennedys. And although it’s never happened the way they predicted, it’s happened with a little twist in the world of B2B lead generation. How? Today’s business culture screams... 
by Todd Mumford | Sep 15, 2017 | Social Media Marketing
Do you know that in 1895, in Ohio, there were only two cars in the whole state? What makes this news so fascinating is that in spite of the fairly big area (44,825 miles2 or 116,096 km2), these two cars managed to pull of an incredible act: They collided head-on. I... 
by Todd Mumford | Aug 11, 2017 | Marketing Strategy
Do you know that in Great Britain there is a growing number of people who demand the replacement of the original the British national anthem, God Save The Queen, with something more modern and cheerful? And do you know what they want to replace it? Well, the theme... 
by Todd Mumford | Aug 9, 2017 | Lead Generation
A huge part of marketing is becoming an expert on human behavior and assessing people’s perceived excitement levels and their overall behavior as it’s geared toward decision-making. Inbound marketers are the watchmen of the digital marketing sphere, always... 