by Todd Mumford | Jun 2, 2017 | Content Strategy Tips & Ideas
Storytelling has been a distinctly human ritual for millennia. We’ve shaped our perspective of the world through pictorials, verbal expression and the written word, adding complexity – and simplicity – to our ever-expanding worldview. The stories we tell...
by Todd Mumford | Apr 24, 2017 | Content Strategy Tips & Ideas
As reported by in 11th Annual Industry Characteristics Study by the Custom Content Council, the U.S. content marketing sector is now a $40 billion industry. More and more companies take good content as the heart and soul of effective inbound marketing. Marketo and...