Fractional CMO Services

Experience the Impact of a Seasoned B2B CMO Without The Payroll Squeeze

Steer your B2B company to new growth horizons with expert leadership at a fraction of the cost.

Marketing Leaders at forward-thinking B2B companies use Riverbed Marketing

Riverbed Benefits

The Fractional CMO Advantage

In high-growth b2B landscapeS, navigating the complexities of marketing can be daunting. You need strategic insights, operational excellence, and a deep understanding of customer journeys. You need the expertise of a Chief Marketing Officer (CMO) – but without the price tag.

That’s where we come in. We provide top-tier Fractional CMO services designed to accelerate your business growth, streamline your marketing operations, and create a powerful impact – all at a fraction of the cost of a full-time executive. Our experienced strategists step into your organization, ready to roll up their sleeves and get to work right away.

Riverbed Benefits

Transformative Advantages Tailored For Your Success

Choosing our Fractional CMO services offers numerous advantages:
Accelerate growth with expert strategic planning
Improve efficiency with streamlined marketing operations
Enhance customer experience with tailored customer journey mapping
Boost team performance with expert leadership and guidance

Trust us, or the great companies that hire us

Sarah T Marketing Director

Riverbed Marketing has been a game-changer for our SaaS business. Their strategic insights and seamless integration with our team have helped us exceed our growth targets

Mark A. CMO

Working with Riverbed Marketing feels like having an in-house team of marketing experts. They truly understand our business and deliver outstanding results.

Services Built To Help You Scale

Services Tailored to Your Needs

As your Fractional CMO, we provide a range of services tailored to your specific needs, including:

Strategic Marketing Planning

Leveraging market and customer data to formulate effective growth strategies and demand generation campaigns.

Marketing Operations Management

Streamlining your marketing workflows for optimal efficiency and effectiveness.

Customer Journey Mapping

Ensuring seamless customer experiences that boost engagement and loyalty.

Team Leadership and Development

Providing guidance to your team to foster growth and success.

Everything You Need to Know

Frequently Asked Questions

A Fractional CMO is a seasoned marketing leader who joins your team on a part-time basis. They bring vast expertise in marketing strategy, helping to guide your marketing endeavors and aid in achieving your business objectives, all without the full-time commitment or cost.

SaaS businesses that need to expedite their growth but lack strategic expertise or manpower can greatly benefit from our services. Whether you're a start-up aiming to scale quickly, or an established SaaS business seeking to innovate or penetrate new markets, a Fractional CMO can provide the strategic leadership necessary to propel you forward.
We work hand-in-hand with your existing team. By understanding your team’s strengths, challenges, and dynamics, we adapt our approach to complement your team and drive results. We can take the lead, provide support, or offer mentorship, depending on your team's needs.
Pricing for our Fractional CMO services is determined based on the extent of engagement required. Please reach out to us for a tailored estimate that caters to your specific needs and growth goals.
The impact of our Fractional CMO services can often be noticed rather quickly, especially in instances where strategic decisions or tweaks need to be made. However, keep in mind that marketing, particularly in the SaaS domain, is a long-term endeavor, and the most profound results usually become evident over a period of several months as strategies are executed and start yielding results.
Let the Journey Begin

We Make Your Success Our Priority

Working Hand-in-Hand with Your Team

Our approach is collaborative. We work closely with your team to understand your unique challenges and opportunities. As your Fractional CMO, we become an integral part of your organization, providing the leadership and expertise you need to drive results.

Your Success is Our Success

We’re not just another marketing agency. We’re your trusted partner, committed to your success. We don’t succeed unless you do. So, are you ready to take your B2B marketing to new heights? Reach out today and let’s start shaping your future together.