by Todd Mumford | Feb 2, 2021 | Inbound Marketing, Marketing Automation
For decades, new financial services companies found it difficult to break into the industry. Well, the times they are a-changing. Fintech has shaken up the financial industry. Startups and innovative tech-first financial companies are finding ways to flank the old...
by Todd Mumford | Sep 12, 2014 | Content Marketing, Inbound Marketing, SEO
Are you responsible for marketing a website or a brand online? Whether you own your own business, a network of websites or you’re a marketing professional in charge of branding, it’s critical that you consistently evolve your approach to acquiring new...
by Todd Mumford | Nov 4, 2015 | Inbound Marketing, Marketing Strategy
It makes no difference whether you’re a butcher, baker or candle-stick maker – you want to be the best. Think about just about any industry, and chances are you probably know at least one or two people who are the living embodiment of it. Software? Still...
by Todd Mumford | Mar 2, 2021 | B2B Marketing, Inbound Marketing, Marketing Automation
When VirtaMed aligned its sales and marketing with HubSpot and streamlined its lead nurturing process, it saw a 39% increase in traffic. Avella Specialty Pharmacy increased traffic 4x with HubSpot for content optimization and increase conversions to their landing...
by Todd Mumford | Jan 4, 2021 | Inbound Marketing, Marketing Automation
The law of attraction is the belief that positive or negative thoughts can bring you what you focus on. It may seem silly to think if you just think about a red Lamborghini one will somehow manifest itself. However, there is truth to the underlying principle. When you...
by Todd Mumford | Aug 14, 2018 | Inbound Marketing, Marketing Automation
o you know that, according to U.S. Consumer Product Safety Commission, over 30 people kill and over 110 injure themselves every year by rocking vending machines in order to get free drinks out of them? And in the middle of the enthusiastic rocking and rattling, the...
