If you want to dissect the latest news and learn the safest strategies for organic and paid search marketing, then you will want to attend one or more of the top search marketing & SEO conferences. In this post, we’re going to look at the top conferences and events that you can attend worldwide.
While there are lots of great online marketing conferences around the globe, the following are the premiere events in the search marketing industry.
Search Marketing Expo
Search Marketing Expo is the world’s leading search engine marketing conference. They have events throughout 2015 all over the world that focus on search marketing along with other essential topics for all areas of digital marketing. Be sure to catch an event near you.
- San Jose: March 3 – 5, 2015
- Munich: March 17 – 18, 2015
- London: May 2015
- Sydney: May 2015
- Seattle: June 2 – 3, 2015 (Advanced SEO)
- Paris: June 2015
- New York: September 29 – October 1, 2015
- Jerusalem: November 2015
- Milan: November 2015
- Las Vegas: November 2015 (Social Media)
- Beijing: December 2015
These conferences have been going strong for ten years, so if you have the opportunity to attend one or more, be sure to take advantage!
ClickZ Live, formerly Search Engine Strategies, hosts events worldwide.
Most events include a track devoted to search marketing alongside tracks covering data-driven marketing, social innovation, e-commerce, mobile, local, conversions, display advertising, email marketing and more. The following are set and tentative dates and locations for 2015 ClickZ Live events.
- London: February 9 – 11, 2015
- Jakarta: March 25, 2015
- New York: March 30 – April 2, 2015
- Toronto: May 2015
- Shanghai: May 2015
- Hong Kong: August 2015
- San Francisco: August 2015
- Chicago: November 2015
- Bangkok: November 2015
- Singapore: December 2015
Pubcon is referred to as the world’s leading online marketing conference, with a heavy focus on search marketing. This event held in New Orleans in the spring and Las Vegas in the fall is recognized as a must-attend event by both Forbes and Inc. Keynote speakers for 2014 included Matt Cutts, the CEOs of Microsoft and Zappos, the founder of Craigslist, and many other notable experts.
MozCon is a three-day event in Seattle where experts come together to discuss the latest trends and strategies in search, social media, community building, content marketing, brand development, CRO, mobile, and analytics. Early-bird tickets are already available for next year’s dates of July 14 – 16.
State of Search
The State of Search Conference is the premiere search marketing conference in the south, organized by the DFW Search Engine Marketing Association. Held in Dallas in November, this two-day event powered by Bing covers SEO, PPC, and social media marketing.
To get the most out of your conference experience, be sure to plan ahead. If education is the goal, be sure to study the agenda in advance, so you don’t miss the sessions you need the most for your business. And don’t forget to include some time to network with the experts – they tend to share their most valuable tips outside of the general sessions.
Last, but not least, take advantage of the chance to purchase the session presentations during the event if offered. They make for a great reference throughout the year for you and your marketing team until you can attend the next event.