In 2020, we all evolved. We heard terms like uncertain times, new normal, or pivot so many times they became cliches. As we all adapted and survived, we learned new strategies to deal with COVID and shifting customer priorities. As we move forward, some things will...
Looking for content marketing trends for 2021? You’ve come to the right place. We’ve analyzed thousands of campaigns to distill what’s working and what’s emerging. Here are some of the biggest content marketing trends we see taking root in 2021 and growing. ...
The law of attraction is the belief that positive or negative thoughts can bring you what you focus on. It may seem silly to think if you just think about a red Lamborghini one will somehow manifest itself. However, there is truth to the underlying principle. When you...
When people are looking for tech solutions, the first thing they do is go online to search. Since you’re in the tech industry, they’ll expect you to have a robust and high-quality presence for your tech marketing. In the research phases of the buyer journey, they’re...
Imagine this scenario. You score a meeting with the CEO of a company to which you want to sell your services. She opens the conversation by saying she’s never heard of your company and isn’t sure why she took the meeting. How successful do you think you would be? ...
The cloud has changed everything. With unlimited storage capacity and the ability to handle even the most complex tasks without advanced hardware, it has changed the way businesses operate. It’s also changed the way businesses market their products and services. As...
